Glendale Nissan Official Blog
Nissan Becomes Official Corporate Partner of NCAA
By Product Expert | Posted in For Fun, News on Tuesday, September 3rd, 2019 at 8:22 pm
Who Sponsors NCAA College Football and March Madness?
Now that the summer is over, some of the most popular sports in the country are making their return for the new season. That’s right, football and basketball are back, as fans all over are excited to see their favorite teams and universities compete. In fact, helping to make these sporting events even more spectacular are the companies that partner up and take things to the next level. So, who sponsors NCAA college football and March Madness?
Recently, Nissan partnered up with the NCAA to become an Official Corporate Partner of the NCAA, sponsoring football, basketball and 22 other NCAA sports programs.
Nissan Heisman House
Even with this exciting new partnership, Nissan has been a staple in the college sports world in the past. In fact, Nissan has had a partnership with the Heisman Trophy and presentation. Many drivers might recognize the Nissan Heisman House campaign, now in its ninth year. The Heisman House is a series of commercials often airing on ESPN featuring various Heisman Trophy winners such as Baker Mayfield, Kyler Murray, Tim Tebow and Bo Jackson to name a few.
Read more: Fuel economy of the 2020 Nissan Altima.
“Through our Heisman Trophy sponsorship, Nissan has been synonymous with college football for well over a decade, and now, we are leveraging that momentum to expand our commitment with another icon of college sports. There are few things in athletics more exciting than NCAA March Madness, and we can’t wait to bring our exciting portfolio of vehicles and innovative technology to the hardwood this basketball season.”
-Allyson Witherspoon, vice president, Marketing Communications and Media, Nissan North America, Inc.
Now that you know who sponsors NCAA college football and March Madness, keep up to date with our blog for even more Nissan news and information. Those looking for a new car can also visit our dealership today to test drive your favorite models.
